It’s a fact of life. Events out of your control can disrupt your business operations. While you can’t necessarily control the unexpected, you can take some precautions to prevent most business disruptions. Here are some key business continuity strategies that organizations across the globe rely on to keep their doors open. Backup your data, applications […]
BCP tactics to keep your business running
More to social media value than meets the eye
When it comes to social media, figuring just what, if any, value it offers your business can be complicated. There is no exact science when it comes to figuring it out and even experts disagree as to just what is and is not important when measuring the value of your company’s social media. The reality […]
5 tips for a productive home office
Telecommuting can be a great strategy that allows businesses to save money and retain valued employees. It is quickly becoming a viable option for those that are looking to cut back their hours at the office while still being able to work productively in the comfort of their home. But despite the many advantages telecommuting […]
Top YouTube marketing tips
If you’re not considering YouTube for your business’s marketing strategy, you’re truly missing out on one of the most powerful marketing platforms out there. YouTube gives you the opportunity to establish your business’s unique brand and personality through video. If you’re just starting out on YouTube marketing and don’t have a specific strategy in mind, […]
Google’s New Chatbot Messaging Service
Google might reign supreme when it comes to search engines and its suite of productivity tools, including Google Drive and Docs are loved by companies across the globe. But when it comes to instant messaging, they’ve barely made a dent in the market. But that could change if Google has its way for rumor has […]
Your business can fight ‘rant’ sites
When a person searches for your company on Google or any other search engine and sees a negative review from a ‘rant’ site, it can have significant repercussions to your online reputation. That’s because more people are likely to see something, and even click on it, when a page turns up on the first page […]
Patients want electronic communication
More and more people are clamouring for the ability to communicate with their doctor through email and social media. In fact, a recent study from the Journal of General Internal Medicine reports that 37 percent of patients have emailed their doctor while 18 percent used Facebook to get in touch with their physician. It behooves […]
The Rise Of Social Media in Iran
Communicating via social media is a way of life for many of us, and these days it’s almost unheard of to not have a Facebook account, but what do you do to stay in touch with friends and family if you don’t have access to one of the popular social media platforms because your government […]
Twitter alerts users to cyber attacks
Something known as “state-sponsored cyber attacks” may not be something you have heard of until now. But with both Facebook and Google viewing the problem as serious enough to warn their users about, it seems this is an issue that could be here to stay. And now with Twitter also recently taking steps to alert […]
How to diffuse negative online commentary
Between the smartphones, iPads and desktops we all use, more and more people are spending hours of their day on the Internet. And at one point or another, someone is likely to say something bad about your business online. Whether it is true or not, you need to know how to respond when it happens […]